Milling & Baking News - May 8, 2018 - 9


Grupo Bimbo expanding in China
with Mankattan Group acquisition
MEXICO CITY - Grupo Bimbo S.A.B.
de C.V. has signed an agreement to acquire Mankattan Group, a major baking company in China.
Mankattan bakes sliced bread,
cake, buns and Yudane (a Japanesestyle sandwich bread) as well as other
baked foods and supplies "modern,
traditional and quick-service restaurant customers in China," Bimbo said.
The company has 1,900 employees and operates four plants, serving
the urban and surrounding markets
of Beijing (25 million), Shanghai (35

million), Sichuan (87 million) and
Guangdong (104 million)
Bimbo said the transaction remains subject to "customary closing
conditions, including regulatory approvals."
Bimbo entered the China
market around 2006.
In a 2012 interview
with Milling & Baking News, Daniel
Servitje, chief executive officer, said Bimbo was enjoying good


Ancient grain and specialty crop
panel added at Purchasing Seminar
KANSAS CITY - The rapidly changing and increasingly important markets for ancient grains, heirloom
grains, organic ingredients and other
specialty crops will be addressed in
a panel discussion June 4 at the 2018
Purchasing Seminar sponsored by
Sosland Publishing Company.
A first for the seminar, the panel
will take place during Monday's
lunch. The seminar will be held June
3-5 at the Sheraton at Crown Center
in Kansas City.
"Specialty crops have grown steadily in importance in recent years as
ingredients in grain-based and other
processed food products," said Josh
Sosland, president of Sosland Publishing Company. "Many challenges

growth in China but still had a limited
geographic footprint there.
"We are basically a Beijing and northern China baker," Mr. Servitje said in
the interview. "We certainly aren't serving the entire nation. We bake
some long-shelf-life items
and some fresh products.
The population is about 100
million in our market, but with
a tiny per capita. Overall, the Chinese market is
very small on a per capita
basis in our industry compared with others. Second,
we're small in our industry. We're not the leading
baker in China." MBN

are associated with procuring these
ingredients. Our panel will discuss
how these markets have
grown and matured,
with sourcing them and
for the year ahead."
At the 2017 Purchasing Seminar, a break- Haucke
out session on organic
grain markets was presented for the first time
and was well attended.
An organic markets
session will be held
again in 2018, and the
lunch panel will look
at the broader range of James

specialty crops, including ancient
grains, sustainably grown crops, heirloom grains, organic fruits and other
specialty ingredients.
Panelists will include Elizabeth
M.G. Haucke, president, Plovgh, Viroqua, Wis.; Kellee James, founder and
chief executive officer of Mercaris,
Silver Spring, Md.; Shonda Warner,
managing partner, Chess Ag Full Harvest Partners, L.L.C., Kansas City; and
Shrene White, general manager, The
Annex by Ardent Mills, Denver.
Moderating the panel will be Ron
Sterk, senior editor, markets, Milling &
Baking News.
Because of the late addition to the
seminar program, early-bird sign-up for
the 2018 Purchasing Seminar has been
extended to May 4 from May 1. To sign
up or for additional information, go to, or call
Christina Sullivan at (816) 756-1000. MBN

Panhandle Milling acquires producer Mercaris gains B
Corporation certification
of wheat germ, wheat germ oil
DAWN, TEXAS - Panhandle Milling
L.L.C. has acquired Viobin L.L.C., a
Monticello, Ill., producer of defatted
wheat germ and specialty oils.
With the acquisition, which closed
on April 25, Viobin will operate as a
PHM Brands company.
Established in 1936, Viobin specializes in nutritional extracts. The company said its wheat germ oil is widely
used in cosmetic and hair products,
nutrition bars, nutritional supplements for animals and as a supplement for humans. The company's
defatted wheat germ may be found in
ready-to-eat cereals, snacks, granola
bars and crackers. /

Viobin said it makes 11 different
"standard wheat germs."
"We are excited to be adding the trusted name of Viobin to the PHM Brands
family of companies," said Peter Bisaccia, president and chief executive officer.
"Viobin brings its 76-year history and
commitment to nutrition, quality and
health food and feed products. This acquisition positions PHM Brands to be a
nationwide supplier in the rapidly growing specialty grain and oil markets."
Based in Denver, PHM Brands
L.L.C. is a group of companies that includes Panhandle Milling, New Mexico Milling, Specialty Grains, Specialty
Blends, Specialty Feeds and Viobin. MBN

SILVER SPRING, MD. - Mercaris, which offers
market-based tools, including data analysis and
online trading, for buyers of organic and other
non-G.M.O. grains and oilseeds, has become a
Certified B Corporation.
Certified B Corporations meet high standards for social and environmental performance, transparency and accountability. The
companies also seek to solve social and environmental problems.
Mercaris attained the certification April 26.
The process required Mercaris to be subject to
an assessment of ongoing operation. The company said the process improved and institutionalized the way it "engages with stakeholders,
manages its day-to-day operations and communicates and interacts with customers." MBN
Milling & Baking News

May 8, 2018 / 9

Table of Contents for the Digital Edition of Milling & Baking News - May 8, 2018